Head of Marketing at Janea Systems

About the job

About the company:

Janea Systems (USA) is a rapidly growing globally distributed “remote-first” team of the best & brightest software engineering specialists and solutions innovators from around the world. From kernel to cloud, we provide high-impact software development services to Fortune 500 companies and cutting-edge start-ups. While services are our core business, we also leverage our engineering expertise to incubate our own products, including Memurai, the only Windows-native, Redis-compatible in-memory datastore offering enterprise-grade 24/7 support.

Job overview:

We are seeking a dynamic, forward-thinking Head of Marketing with a strong technical background, and willingness to be hands-on while building out our Marketing function. Reporting directly to the CEO, you will be an instrumental figure in our leadership team, entrusted with spearheading the development and execution of a comprehensive marketing strategy. This pivotal role involves promoting our engineering services and software products, as well as cultivating our employer brand. Working closely with the engineering and sales teams, you will craft messaging, shape brand positioning, and orchestrate marketing campaigns tailored to resonate with our target audience. Your innovative campaigns will aim to amplify brand recognition, boost customer engagement, and stimulate revenue growth.

Key responsibilities:

  • Develop and execute a holistic marketing strategy, including resource planning, in alignment with the company’s objectives, catering to both our consulting business and software products
  • Develop an evidence-based understanding of our primary audiences, conducting experiments and engaging with members of our target demographic through interviews
  • Build a leading brand that inspires trust among clients, prospects, candidates, and employees
  • Create and oversee the production of high-quality, relevant content across various channels
  • Support Sales and Business Development by optimizing email marketing outreach messages and creating relevant content for campaigns, conferences, and prospect meetings
  • Harness the potential of social media, and other channels to enhance brand visibility, encourage engagement, and establish thought leadership
  • Drive organic search growth through effective keyword research, on-page and off-page optimization, and technical SEO enhancements

Ideal candidate profile:

  • Demonstrated track record as a Marketing leader with experience marketing high-end, high-commitment technology products or services to engineering leaders in the US at Fortune 500 and start-up companies
  • Proficiency across various marketing functions, encompassing communications, branding, digital strategies, essential digital marketing tools, and social media
  • Background in software engineering and/or a deep understanding of technology and the engineering community
  • Excellent English language skills

Opportunity:

  • Competitive compensation with benefits
  • The opportunity to work with a globally diverse team of top engineering talent
  • Ultra-flexible work conditions – Work from home using our virtual office setup or, if you prefer, we provide you with a desk at an office facility near you. Or use both
  • Flexible working hours – as a remote-first company, our focus has always been on getting the job done well, not when or where it gets done
  • A start-up work environment at an established company, with excellent opportunities for professional growth

CLICK HERE TO APPLY

Leave a Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Newsletter

Subscribe my Newsletter for new blog posts, tips & new photos. Let's stay updated!

Trending Now

Five Highest-Paying Bachelor’s Degrees. Earning your bachelor’s degree tends to lead to higher salaries and lower unemployment rates than high school graduates experience, according to the US Bureau of …

Weather Forecast

Dar es Salaam
light rain
64%
4.5km/h
99%
30°C
30°
30°
30°
Sun
24°
Mon
23°
Tue
23°
Wed
22°
Thu

Business Hours

  • Monday
    8:00 AM - 9:00 PM
  • Tuesday
    8:00 AM - 9:00 PM
  • Wednessday
    8:00 AM - 9:00 PM
  • Thursday
    8:00 AM - 9:00 PM
  • Friday
    8:00 AM - 7:00 PM

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Accept Read More

Privacy & Cookies Policy
Are you sure want to unlock this post?
Unlock left : 0
Are you sure want to cancel subscription?
-
00:00
00:00
Update Required Flash plugin
-
00:00
00:00

Adblock Detected

Please support us by disabling your AdBlocker extension from your browsers for our website.